A custom-curated wellness plan based on your self-care needs. Evidence and science-backed Aromatherapy made simple.

Curate Your Blend

Have you made your well-being a priority?

Our Story

After a trip through Ancient Egypt in 2006, founder Makeba Lloyd discovered the long history and benefits of engaging the therapeutic practice of aromatherapy as a self-care regimen and medicinal practice. She began her journey in the world of aromatics shortly after, and founded her sister company, Butter By Keba a fragrance and body care line.

During the onset of the pandemic, when New York was shut down, Ms. Lloyd created the concept and plan to build a digital application that allows customers to co-curate an organic aromatherapy blend with the assistance of a data driven algorithm, as well as access to a community of holistic and complementary wellness modalities.  Her passion for creating the concept stems from her upbringing in a household where complementary and holistic wellness, such as acupuncture and herbalism, were normalized from the age of 16. In addition, her own experience as a full-time caregiver to her Mother who, as a healthcare professional, was a huge advocate for holistic and complementary health care options, became the driving force behind building the platform.

Makeba Lloyd  holds certification in Aromatherapy, Natural Perfumery and Classic Perfumery.  She is a member of the National Association For Holistic Aromatherapists, the Natural and Organic Health and Beauty Alliance and Herbalist Without Borders.

Get to know us more

Do you know your wellness scent?

Create a custom-curated aromatherapy fragrance using our digital intake form to determine your wellness needs and scent profile.

Let's Curate Your Blend

Need to relax and sleep better?

We have an algorithm of aromatherapy blends to address restlessness. Take our quiz and connect with a blend you'll love!

Take the quiz
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